Privacy Policy

1. Who We Are

Been There Inc Ltd is the data controller for your personal information. Registered in England and Wales (Companies House: 16104018). Contact us at [email protected].

2. Information We Collect

Account: Your name, email address, and profile photo. If you sign in with Google, Apple, Microsoft, or Facebook, we receive an account identifier and, where provided, your name, email address, and profile photo from that provider.

Content: Places you save, posts and photos you create, wishlists, and your friend connections.

Analytics: We use PostHog (EU servers) to understand how you use the app. This data is linked to your account and includes actions such as creating posts, adding friends, and completing onboarding, as well as your device type and app version.

Website analytics: This website sends PostHog (EU servers) a page view and a record of clicks on the App Store and Google Play buttons. It sets no cookies and stores nothing on your device, the data is not linked to any account, and we cannot use it to identify you or follow you between visits.

Security logs: Authentication events (e.g. session refreshes) logged for diagnostic purposes and retained for 90 days.

3. How We Use It

To provide and improve the Been There service, show your posts and places to your friends, personalise your experience, and fix technical issues. Analytics data is not shared with advertisers. To find and fix problems in the app we may record how its screens are used (session replay): anything you type, your photos and other images are masked on your device before a recording is sent, and recordings are kept for 90 days.

4. Third-Party Services

PostHog (analytics, EU servers, posthog.com/privacy)
Google, Apple, Microsoft, Facebook (sign-in only: we receive an account identifier and, where provided, your name, email address, and profile photo)
Google Fonts (this website only: loading fonts sends your IP address to Google's servers)

5. Data Retention

Account and content data, other than feedback described below, is held while your account is active and removed within 30 days of deletion. Product analytics events are retained for up to 7 years; session recordings for 90 days.

6. Your Rights

Under UK GDPR you have the right to access, correct, delete, restrict, or export your data, and to object to analytics and feedback processing. To exercise any of these rights, email [email protected] and we will respond within one month. You also have the right to complain to the ICO at any time.

7. Deleting Your Account

You can delete your Been There account at any time. In the app, go to Settings › Account Management › Delete account. You will be asked to confirm twice. It cannot be undone.

No app access? Email [email protected] from the address you signed up with. We will reply within 7 days and finish the deletion within 30.

Deleting your account removes your profile, posts, photos, comments, friends, wishlist, and notifications across our services. Analytics events are kept in anonymised form so they can no longer be linked back to you, and encrypted backups roll off within 30 days.

8. Your Feedback

When you send feedback, we collect your message, up to three attached images, and your app version, build number, platform (iOS or Android), OS version and device model.

Feedback is linked to your account and shown to our team with your first and last name. Your email address and account ID aren’t included in the message our team reads.

We use this information to fix problems, improve Been There and follow up with you, including by email. Our lawful basis is our legitimate interest in understanding feedback and keeping the app working well.

Messages are stored in our database, hosted on Microsoft Azure, and shared in a private team channel on Slack. Images are stored as private Slack files. Microsoft and Slack provide these services for us. Slack stores data in the United States.

We may use AI tools to help our team review and summarise your feedback, identify common themes and investigate problems. This may involve sharing your feedback with the AI service provider.

Planned, not yet implemented: We plan to keep feedback and images for up to 12 months from submission, with earlier deletion following account deletion or an accepted deletion request.

To request deletion or object to our use of your feedback data, email [email protected].

Questions? Email us at [email protected]